Billboards and Marriages in Lakota: The commitment to goodness that makes any community great

First of all, I want to congratulate a very nice couple I have come to know through all this crazy Lakota stuff. Good things do happen, and sometimes not in the most obvious ways. When it comes to marriage, sometimes people shouldn’t be together, and some people should. And I am very happy to see that Matt Miller’s ex-wife has found a nice person to partner with in all the most brutal ways humans do: through marriage. During Christmas of 2022, she remarried to a very nice guy whom I have come to know through all these trials and tribulations involving the Matt Miller case at Lakota schools, pretty well. And I think they are both very nice people who deserve a chance in life, and it makes me happy to see them make that commitment. A chance at happiness is always worth the shot. Even when we fall short of our goals, just the opportunity for happiness makes it all worthwhile. And speaking of happiness, I was very happy to see the billboards for ProtectLakotaKids.com go up all over the district. Nothing makes me happier than to see people stand up for themselves and to see the Lakota community respond with those billboards after the threats that have been made against whistleblowers who have been appalled by what they learned about Matt Miller during his messy divorce. There has been a lot of really bad behavior against whistleblowers that I have found objectionable, as if the original problem wasn’t bad enough. So just a few days after Christmas in 2022, billboards advertising the website went up in several locations around Lakota to break the apparent media confinement that the Lakota school district utilized to protect their employees from public opinions they were clearly justified in having. Robbing people of that voice has been the worst thing of all.

I was one of the people who received that lawsuit notification letter; honestly, it really angered me. At best, I see it as a case of witness intimidation. I felt I had been more than fair during the process, but after I saw what was said to the police, that crossed the line for me. I didn’t ask for Matt Miller’s personal life to be so well known to my own. But once you know something, you must do something. A community must do something if things are obviously wrong, especially when kids are involved. And what we witnessed in the aftermath are all the bad things that I have always said were wrong with public schools, and much more. The letters from Matt Miller’s attorney that went out to so many critics of Matt Miller can only be viewed from one point of perspective, and that is witness tampering, which I consider to be a serious matter. A severe matter. I do not take it lightly. When kids are involved in anything, the public is obliged to justice; they don’t just shut up their windows and hide from authority figures. Now, if the answer to such questions is no, everyone can return to their lives. But if it’s yes, well, now something has to be done, and that was the path that was taken. And when the law circles the wagons as they did with Matt Miller on several fronts and makes threats against witnesses, that presents a big problem that must be solved. 

I have received countless comments and concerns about the lawsuit letters, and my response to them all is that this is why we have a First Amendment. People have a right to feel as they do about things. And authority figures do not have a right to suppress opinions. Now, of course, we are reading and seeing all over the nation these days examples of just that kind of intrusion against the First Amendment. The same progressive society is taught at Lakota schools and is the general philosophy of the staff and administrators at that public school and all public schools. Yet many of those same people have offered generous donations to fight the lawsuits that Matt Miller has proposed and the Libs of Lakota “Skippy” gang. My comment to them has been to hold their money, buy some nice Christmas presents for their kids, and let’s let this thing play out. Offers of $25,000 and more have been available and will continue to be available because many people out there like to fight back against these kinds of things, especially if they can invest in the face of a movement. They may not want their names in the paper, but they want to do something, and frequently, valiant funding efforts are just the sort of thing they are willing to do. So defending lawsuits or taking legal action against Lakota schools isn’t a financial restriction. But as I have been telling them, there is more cooking than the pie that is in the oven, visible with the light on. I think there are much more severe considerations, and this witness harassment is serious stuff. Playing and reacting to their game of information suppression isn’t the way to deal with this kind of problem. Instead, different strategies should be utilized.

But regarding the offers, as I said, this is a First Amendment case that any first-year law student could figure out. It’s the foundation of our society to be able to use free speech to regulate the action and offer criticisms to authority figures, ultimately keeping them in check. Once that fear for them is removed, then they have nothing to control their behavior, which is why liberals are so keen to do so and what the overall message behind the legal actions of Matt Miller was intended to do, smash free speech, suppress opinion, and harass the witnesses to actions they found objectionable. 

So it brought me quite a lot of delight to see the ProtectLakotaKids.com billboards go up all over town. With the wet blanket controls that can be hired these days from law firms, PR firms, and even law enforcement, the institutions of liberalism have illusioned themselves with the belief that they can control all thought and deed on a matter. But the billboards are an obvious removal of that control and putting free speech in the realm of market capitalism in all the ways that socialism is terrified of. The freedom to choose and understand information is a capital all its own, and when all the trusted authorities have said to the public, “nothing to see here” except what they are telling not to see are obvious problems like a superintendent having fantasies in a sexual way about children, then something has to be done. Everyone, including me, wanted some context to the Matt Miller statements uncovered in the police report. I was willing to give him the benefit of the doubt until the fact proved otherwise. Then, at that point, you are complicit in the action if you fail to do something about it. And instead of allowing themselves to be stuffed down into a public relations-controlled conspiracy, people have utilized other measures to get the message out, and these billboards are the start of it. And seeing them made me proud of people for standing up for themselves. Ultimately, that’s what counts and how bad things can be made good again, like the marriage of Matt Miller’s ex-wife to new opportunities. Nobody can get a chance at happiness or justice if they don’t commit. And when people take that step, whether it’s a billboard to push back against witness intimidation or a new life with another person, the action of doing something good and right is worth all the value of the world and is a good sign of things to come.

Rich Hoffman

Click to buy The Gunfighter’s Guide to Business

Why People Are So Angry at Lakota Schools: The attempt to edit public comment over a fight they started by trying to force Darbi Boddy to resign

I offered Matt Miller, the much-talked-about superintendent of Lakota schools, a way to fix everything. Through his lawyer, I offered some friendly advice which it was obvious that he chose to ignore by the way the Lakota school board meeting on November 21st, 2022, went. I told him that many of the problems he finds himself in could be solved by restoring his relationship with Darbi Boddy. After all, he and his conspirators started all the anger. I know Darbi Boddy; she wanted to join the school board and work well with everyone there. But liberalism doesn’t work, and when she joined, there was still goofy talk of mask mandates and other Covid nonsense that came straight out of the crooked Biden administration, and people in my community were sick of it. And when Matt Miller went after her to push her into resignation, he opened up a whole can of worms, and he greatly angered the community, as did the rest of the school board who stood behind the effort. If that same school board is upset that all they have been able to do at meetings for much of 2022 is talk about community anger, they can only blame themselves. They brought all the politics into the matter and tried to destroy our newly elected school board member. Darbi is a fighter, and she wasn’t going to take that. Nobody should have expected her to. All this happened before anybody knew much of anything about the Lakota superintendent’s personal life. Once people realized what kind of guy he was, for the conservatives in the Lakota district, that was a final straw. But it all started with Matt Miller picking a fight with Darbi Boddy, then several other community members with what can only be called, “witness intimidation” which absolutely won’t be stood for, it could only be solved if he reached out and tried to work with her in some productive way at this point. Instead, he dug in even more, which was ultimately the wrong move. I tried to tell him. 

Over the previous weekend, I had been involved in a Twitter discussion with Sheree Paolello, the news anchor at Channel 5. The topic was over why the media wouldn’t cover the Matt Miller story at Lakota with the assumption that they had a moral obligation to protect children from indications that showed parents they should worry about it in the district. Sheree surprisingly defended her station. She answered that the police chose not to prosecute, so there was nothing illegal to pursue. The Lakota school board took no action to penalize the superintendent. And the media ultimately bought the school board’s report without question, even though a lot of information indicated otherwise. And there was so much anger from community members because all their safety nets had let them down.

For many people, the anger was that all these institutionalized systems had no interest in protecting the kids from the strange lifestyles of the Lakota administrators, but their complete concern was in protecting the institution itself from the judgment of the community. This is a strange case for me because I literally know everyone involved. I’ve met Sheree several times over the years, and I certainly know the reporter she referred to, Karin Johnson, who covered the Lakota story. I have a pretty good understanding of why everyone took the positions they did regarding Lakota schools.   It’s all about damage control and what they perceive that damage to be. For them, the school and its reputation are more significant than the individual kids and their families who attend the school. But the school itself, and institutionalism in general, is very progressive and ultimately anti-family, and that is the biggest takeaway from this ordeal. The parents want to believe that the school has the best interests of their children when they send them to school. But the school is essentially a liberal playground for progressive politics, and the kids serve as a shield against the bad behavior of the adults. And to Sheree’s point, none of that is illegal. It may be wrong, but it wasn’t a news story because it wasn’t illegal, as determined by a police representative who has a reputation for abusing the law for personal power reasons—for instance, the case of Roger Reynolds, which is happening in that same school district presently.

I remember the good ol’ days when if a public official, like a school superintendent, is, had an affair and got caught in a divorce, that it would have been enough to cause a scandal. This separation of personal behavior from professional roles is a new thing within the last decade. Most people in the Lakota district never accepted it and haven’t had much experience dealing with it. So they naturally assume that bad behavior would equal a bad report card professionally and that everyone would take it seriously.   But that’s not the kind of liberalism that is taught in all public schools these days. Progressive politics is all about a job as a right and mandatory pay without regard to performance. In the eyes of the typical liberal, they believe they should be able to do anything in their personal lives and still be looked at professionally by the title over their door, not the individual behavior they conduct. This is the source of much trouble across the nation right now at just about every level of government occupation, and it’s a value system that just isn’t going to work. This trouble started in the 90s when Bill Clinton tried to tell the nation he could still be president even though he had an affair with an intern. After all, it was just sex. He could still be president, right? And when progressive activists started protesting the removal of the Ten Commandments from courtrooms. The problem is, if you remove the Bible from society’s values, then no law and order have any meaning, leaving it to lawyers to define the words on paper, not the value behind them. And that’s how we get to the mess we are in now.

Most of the people who are outraged at the Lakota story of protecting their superintendent from the obvious bad behavior he created for himself are those who still look to the Bible for their fundamental value behind the rule of law. Suppose there isn’t a foundation of essential value. In that case, you can’t have a society, which is just another aspect of failed progressive philosophies taught in public schools to the detriment of the children involved, which is a major problem in our modern times. And those people expect that the people they are dealing with, the police, the media, and the school board itself, are functioning from basic understandings of value, and what reality presented to them is a point of view where values weren’t even a consideration. Instead, they get interpretations of the law that is not rooted in any Biblical frame of reference, so if the words aren’t explicitly written down to say something is bad or criminal, then even an average lawyer feels they can relieve a client of guilt under such circumstances, even if they know them to be extremely guilty by all other social measures. And so it goes and will continue. School board meetings will continue to be dysfunctional because the community has a much higher standard than what the institution of Lakota, the police, or the media are willing to represent. They accepted these new progressive values for social discourse, and that is not where the community is or will ever be. The core of our nation is the decision to move away from a Biblical foundation for value systems behind law and order. We all know progressives want to destroy that concept, but people are not ever going to accept that, just like they were never going to accept progressive mask mandates over a government-created crisis which Covid turned out to be. So, we have the clash that we are seeing in Lakota and other school districts across the nation. And that fissure is very real. It won’t be fixed by ignoring the problem or hiring a public relations firm to clean it up. People have standards, and they will apply them to the world around them, and they have been let down by the characters involved in this Lakota story, and they are furious because of it. 

Rich Hoffman

Click to buy The Gunfighter’s Guide to Business

Clay and Buck Avoid the Obvious: If you aren’t talking about election fraud, you aren’t serious about solving election problems in America

Of course, there was election fraud, massive amounts of it. And it makes sense if you understand the nature of those who want to be in power. The temptation is all too real for them. The foreign influence in our elections in America is a serious problem that nobody wants to discuss because they like the money, and it fits into their view of things. But I found it stunning to listen to Clay Travis and Buck Sexton try to talk about the election results of 2022 without talking about election fraud. They wanted to talk about everything, but what wasn’t the problem. Voter engagement, policy communication, ballot harvesting, and why Republicans need to get on board with the exact mechanisms, like get-out-the-vote campaigns at gun shows and country music concerts. But none of that will matter if Democrats, and specifically rival foreign powers, have control of our election system and can essentially put anybody they want into power despite who we vote for, just by cheating the margins in states where loose voting laws still allow for the Covid mail-in ballots days ahead of an election. And with such a mechanism with loose restrictions on who can vote and how many times they can, the essence of that election fraud problem is built into our elections these days. The media culture that protects it is this margin-beating assumption where the vote counters know the trends and can then know how to stuff the ballots to tip their pick over the top. That clearly happened in Arizona with Katie Hobbs and Kari Lake. And until that issue is dealt with, nobody is really serious about winning honest elections. You can’t win if you are not allowed to cross the finish line. 

I generally like Clay and Buck, who have replaced Rush Limbaugh on his Excellence in Broadcasting radio show starting at noon on radio stations all over the United States. They are pretty good, and if Rush Limbaugh were alive today, he would likely agree with me. I think Clay and Buck get it, too, with the microphones turned off, as most Republicans do. But for anybody with a corporate media gig, they know that election fraud is off-limits. Every communication company with some relationship with the World Economic Forum has put a wet blanket around any talk of election fraud because that is how they stay in power. That is how they plan to implement all their big ideas for world domination by the year 2030. If they can’t control elections, they can’t perform their plans for the Great Reset, which is complete control of the world’s economies, and to surrender all human activity to the pagan cult of Earth Worship represented in today’s climate change. I’ve been saying it for a long time. I don’t make a living off corporate media, so I don’t care what they think of me. But people who work for some big media companies, including local outlets, know the rules, and election fraud is off-limits. Yet, given the obvious nature of it in this 2022 election, it was stunning to listen to these two smart guys talk for a week after the election about everything but the actual problem. It doesn’t matter how nice Republicans are or how much ballot harvesting there is. When you count votes as Katie Hobbs did for our Arizona governor campaign, nobody will ever win elections again unless they kiss the ring of the Desecrators of Davos. And if that limits voter engagement in the future, that only helps the bad guys because it makes it easier to control who wins, which has been the case where the evidence has been pointing for decades. This isn’t just a 2020 thing. 

In every race, many of which are still counting votes for election day of 2022 by Thanksgiving, weeks later, the slow counts are all about ballot drops which they calculate how many phony ballots have to be inserted into that next drop to knock off the percentages for the rival. For instance, in the case of the ballot drops for Kari Lake, it was known that if she got 60% of the rural vote, she would easily win as Governor of Arizona. So the vote counters put into those ballot drops, each one based on the result of the previous one, inserted double counts, dead people, drug addicts who traded drugs for a filled-out ballot in a Walmart parking lot, which would then water down the margin for whoever they are counting. In the case of Kari Lake, therefore, she trended in the 50s, not the 60s, and that allowed Katie Hobbs to hold her lead from the city votes and squeak out a very narrow win. Everywhere we see these very narrow wins, this is the process of what is happening. The vote counters look at the results of each ballot drop, and they are mixing bad ballots for their chosen candidate in the following drop to count and wear away the opposition. It will be easy for Kari Lake to challenge those votes in a hand recount because the cheating was blatant. Katie Hobbs couldn’t afford to lose, nor could Democrats in general, and they didn’t care who noticed because corporate media had set up a cover fire to keep the questions from even being asked. 

Not that it’s a massive conspiracy, but this is the Vico Cycle I’m always talking about entirely at work. Of course, the kind of people who want to have power over others will protect a system where an aristocracy can rule over the many, and the type of people who crave such a life are very many. They don’t want a merit-based system where actual performance puts people in power. And you’ll find that most corporations are filled with these kinds of people. Most people hold their noses and give up a lot of their personal integrity to get along with the people who rule in their society at whatever level they are participating. For all the reasons that Clay and Buck, so they could be on the air and continue to do their show on corporate media platforms and continue to be contributors on Fox News, they have no choice but to play along with the narrative, and that is actually part of this cheat mechanism. If people want to get paid, they’ll shut their mouths, protect their place in this untalked-about aristocracy, and be happy about it. Just as nobody was supposed to question the Joe Biden vaccine mandates flowed down through human resource compliance paths. This means of controlling speech by essentially controlling the means of earning a living and whether a critic can have a job is appalling. If Rush Limbaugh were still doing that show, he would talk about election fraud. He was independent enough to push back against his corporate sponsors, whereas Clay and Buck just don’t have that personal power, and few people do. That is why preserving this aristocratic rule over the many is so enticing. Once power seekers find themselves in the comfort of that club, they will do anything to protect it, including lie, cheat and steal. And even if they know something to be fake, such as election results, they will hold their nose and put up with it because they want to keep working for the very types of people who are committing the crime. 

Rich Hoffman

Click to buy The Gunfighter’s Guide to Business

Senate Control Stolen in the Middle of a Saturday Night: The battle is about information control and who decides its quality

You can never allow a centralized authority to control what information is. And clearly, the goal has been to use this China model of information control decided upon by some administrative state who would determine what information is and that would then become the standard for reality. Our concern is playing out in the election of 2022, as it was during the election of 2020, and the global push to control the message around Covid.   But then again, we’ve seen this behavior at the local level in the school district I live in, where those who represent the administrative state have insisted that they control reality by defining what information is. When bad behavior was questioned by the public of those in charge of the school, the action against the public was almost identical to what we are seeing nationally and internationally from what have conveniently been called globalists. Maybe it’s not surprising since most people get their education from the same controlled sources so that they would think alike shouldn’t be such an abnormality. But the insistence on altering reality with collective belief to support some mass agreement that decides whether information is relevant or not is bizarre. In the case of the local school issue, many who have come under attack by that trending insistence of information control and giving control entirely to the authority figures to decide what information is or isn’t had to be reminded of the New York Times Co. v. Sullivan, 376 U.S. 254, 270 (1964) case. Information is merit-based, and good information or bad information is decided by the quality of the information, not who controls the definition of it. Which is undoubtedly applicable to the FBI, the Biden administration, or the Desecrators of Davos who insist that the greatest threat to the world is climate change, as it’s clear that what really matters is who controls the votes in the world and by what means. 

Overnight during the first weekend after the election of 2022, where Republicans had been trending ahead for control of the Senate, it was announced by the Fox News desk that Catherine Cortez Mastro would keep control of the Senate, beating Adam Laxalt in Nevada. With the election taking over a week to process and the obvious vote counting slowing down to a drip, drip, the obvious strategy was to wear everyone out, announce the results over the weekend while everyone was sleeping and retain power in at least one of the houses of Congress in America who represent the needs of the Desecrators of Davos. There will be a runoff in Georgia to determine a seat, and there is still lots of smoke in the Alaska race that has obviously been built to control how information is processed and distributed to the public to show control when it clearly doesn’t represent what voters wanted. It’s the same kind of situation as we just witnessed in the elections in Brazil with Bolsonaro. The good news is that we are not talking about the obvious, we have watched people we formally trusted, such as Leader Mitch McConnell, the Fox News Team, and even the Associated Press let us down for some goals that were not specifically American in their value. But it’s like Trump has said all along, it’s not the voter that matters as much as the people who count the votes. And in controlling that information, people who don’t deserve to be in power have been able to retain it. Was there a Red Wave in the 2022 elections? Well, yes. More than 6 million more Republican voters voted for Congress members, so they were energized to give input into their government and the management of the information it uses to govern our country. Then the reason that reality didn’t translate to more flipping of seats to acquire power is the evidence that shows information of massive voter irregularities that show the wrong people are representing our country in government. But to hide that from the public, the authority figures, just like the local school system functioning from the same value systems, insist that they determine what information and value it has to the public. Anybody who doesn’t follow their narrative is a domestic terrorist. Essentially, the China model. 

But what is to be done about this? Well, just as in the Sullivan case utilized above, we do have a constitutional means to deal with this very problem before everyone goes for the Second Amendment to attack the problem of blatant election fraud to keep the powers of government that have been selling America out, in the position to decide what the definitions of information are so that they can then control mass society even in bizarre ways that leave people shaking their heads in disgust. I would offer that the pressure of competing information to dispute falsehoods is the best way to solve all these problems. Free speech is the immeasurable remedy to all this blatant corruption. The reason that corruption exists at all is that we have trusted the sources of information too much over time, empowering these corrupt malcontents and letting them think they would get away with all this information manipulation. The forces in power decide what is true or not authentic based on their power needs. Not on what reality decides. That has been wondrously obvious with the local issue I mentioned, and there are good lessons to learn from it that certainly apply to the mess at the national and international levels. The bad guys are in a fight to claim the definition of what information is, and they insist through force on altering your opinions of everything to enforce it in ways that serve them. So to fix that problem, we must attack them there. 

The way to defeat bad information is with good information, and the plan for many years now has been to gain control of the means of distributing that information, whether it was corporate media, the record industry, print media, the Associated Press, or whatever people trusted as information. The belief was that if those sources could be captured and controlled, then control over America’s mass population could occur. The vile manipulators who wanted to take America down from within thought they’d have an easy time of it if only they could shut people up and control the definitions of good information from bad information. But information is what it is, good or bad; it is merit that decides its quality. And when information is competitive, people can then decide through free will what its value to society is. Without good information to fight bad information, the FBI could then decide what reality is and enforce it in society accordingly. That is why the New York Times Co. v. Sullivan, 376 U.S. 254, 270 (1964) case was so important. It is relevant for local problems, but it’s just as relevant for national and international issues as well. Reality is decided by the most truthful information as determined in the battlefield of ideas. And in the wake of the very good elections of 2022, we can clearly see what good and bad information is. There will be lots of talk about election fraud that will be correct. The corrupt behavior was on full display for all to see because there was freedom of information to pass judgment on the behavior, whereas other places in the world do not have such an ability.   People in other countries might grumble at the local grocery about their corrupt governments. But in America, we can do so, and the authorities are not allowed to come and arrest us and put us in jail over it. Or destroy us in the courts. They have certainly tried to give us that impression. But they have not been successful. They may have stolen the 2022 election and held power cosmetically. But we learned a lot in the process, and that information will be infinitely more valuable. And a better future is on the horizon because of it. 

Rich Hoffman

Click to buy The Gunfighter’s Guide to Business

Lakota Schools Picks a Fight: Government schools are part of the problem of destroying our country

I will just have to remind everyone in the wake of the disappointing report regarding the Matt Miller investigation at Lakota; you can’t rely on a government to investigate itself regarding its out-of-control employees. Everywhere that there are government employees attached in some way to labor unions, we will see the kind of bad conduct brushed under the rug that we have seen in Lakota over Matt Miller being found cleared of wrongdoing in his role as superintendent, making more than $200,000 a year with benefits. His good friend, the treasurer Jenni Logan obviously knew that all this was going to blow up, so she left the district in August of 2022 to take a job across the river in Butler County at Ross to get out of the way of the onslaught that the school board was going to face once the public found out about the reckless sexual escapades of its public superintendent. Everyone knew that the investigation the school board paid for would let Matt Miller off, even after all the evidence was revealed. The essential point of the case, which Miller’s lawyer stated after the Wednesday, November 2nd meeting shown below, was that he was cleared of all charges, yet again. And that there was going to be some revenge. Spoken like a typical public employee who feels that they are entitled to a job and that anything they do should not be held against them, a typical progressive political position consistent with all teacher union associations and their culture. Miller has undoubtedly been a defender of the Lakota teacher’s union, and when pressed, he sounds like the typical political radical that comes from their community impositions. Here is what Miller’s attorney Elizabeth Tuck said after the meeting:

“Mr. Miller has been cleared once again of these outrageous and defamatory accusations; we hope the witch hunt is over; we are considering consequences for the individuals who initiated and perpetuated these lies; the damage to Mr. Miller’s career has consequences, people shouldn’t be permitted just to make things up to drown someone out of a career.” 

The media and others were wondering where all the people were for this meeting; the attendance wasn’t very good. Well, they were across town at another meeting where like-minded people were gathering to figure out what to do about this Matt Miller news. They knew hours before the Lakota meeting that Lakota was going to let Matt Miller off and keep him employed and that the public employees thought they had some kind of right to fight back for bringing such a hostile workplace to their sensitive little minds. Matt Miller started all this by running conservative school board members that the voters picked for the board away and trying to destroy their lives. So nobody has any sympathy for him and his lawyer when they start yacking about “defamation” and “lies,” Darbi Boddy can claim the same was done against her, and you don’t see her crying about it. And many people at that cross-town meeting also could claim the Lakota school board has abused them over the years. And that they had been “defamed,” “lied to,” and abused by the labor union members over many issues. Their attitude to Miller’s statement by his lawyer was, “welcome to the club.”  The school and public employees could certainly be found liable for the lack of safety that there is within the institution. Once they open that door, there suddenly are lots of avenues for recourse. Just think of who could be deposed.

People generally have the feeling that the Lakota school board doesn’t work, the school doesn’t work for the community, and they spend way too much money, so they turn toward themselves to figure out what community actions come next. That meeting was planned before the Lakota school board announced that they would have a special meeting to discuss letting Matt Miller off the hook, which was inconceivable to most people who have seen all the evidence at Protect Lakota Kids.com. A lot of people have tried to work with this school board to help make it better. I certainly did. For the last several years, I worked with Lynda O’Conner directly to help make it better. She is the president now of the board, and after all the work we have done, many people are disappointed to see where the board has gone in just a few short months. By working with me directly, I didn’t feel like talking about all these crazy things going on behind the scenes. Because if we only elected her and gave her some help, that a conservative board would improve things. But obviously, we only ended up with 1 out of 5 board members who committed to conservative values, and Lynda wasn’t one of them. After all those Tea Party meetings, and all those private meetings, this is what we ended up with, and now people are mad at her beyond repair. That makes me angry because it feels like a wasted effort. Only Darbi wouldn’t have been found any other way, and she has been fantastic; I’m so glad we found her. Now we just need to go out and get four more of her. 

But the government schools are not in charge of the community. If the school is shown not to report to the community, then the community will gather where they control the meetings; they control the door-to-door knocking, the pending actions in the courts, and the kind of activism that forces change. I warned Lynda years ago about the engagement problem, and I guess she has done a good thing by waking up those people with this Matt Miller story. I don’t think she meant to unleash this action, but the result of this past year is waking up all those voters I explained who were otherwise disengaged from the process because they believed their actions wouldn’t matter. But now that they’ve seen what voting for Darbi has brought them and how the school system tried to destroy her with smiles on their faces, they are learning what was being hidden from the public regarding the superintendent. For an extended period of time, now they are activated, and they aren’t showing their cards to the Lakota school system. They aren’t limiting themselves to the tightly controlled 3-minute speeches at the school board. They are going to places where they can talk as much as they want to as many people as possible, safe and away from the purple-haired progressive radicals and their liberal desires to use Lakota to bring Democrat policies into a very Republican Butler County. And everything that Lakota wanted to hide, they have only awakened those voters I told Lynda were pent up and isolated in their homes waiting for a cause to rally to. And now, this Matt Miller issue is it. And it started by letting him try to destroy Darbi Boddy with every kind of vicious attack that Matt Miller’s lawyer claimed he was suffering from. But the teeth of the public are something they haven’t accounted for. And when they are lied to, as they have been, and are told there is no evidence, yet they can see all that evidence at Protect Lakota Kids.com, natural anger has resulted. Now that people know what kind of game has been played against them and can see the proof beyond speculative utterances, they are mad, and that anger has to go somewhere. And in this case, it’s across-town meetings that the school does not control to figure out what to do about this liberal menace that is embedded in our schools for the destruction of our lives, liberty, and honor. Very little good ever comes out of government, certainly not out of the government schools. And to see just how bad it is, visit Protect Lakota Kids.com and learn for yourself.

Rich Hoffman

Protect Our Lakota Kids

The Dumb Idea Lakota Had to Crush Public Comments: We need more school board members like Darbi Boddy

Everyone knows that I’m always available to help. I could have given far better legal advice to Lakota schools than what they have been getting from these bottom-feeder lawyers the last couple of years. Lakota is quick to hire $300 to $400 an hour of legal advice but slowly makes decisions on everything because they make everything too litigious, which comes from the fact that the board members themselves aren’t very competent. Board members Julie Shaffer and Kelly Casper were around when they had all that information on superintendent Matt Miller’s bizarre sexual lifestyles back in 2020. Instead of dealing with it, they spent a lot of money to put a fence around it. They can only blame themselves now that the public has discovered what they wanted to cover up. And it was they who played politics with everything. Remember how board member Darbi Boddy accidentally put a link to pornography when she was trying to point out what kind of sexual grooming was going on in the schools to the exposure of children? The board, Matt Miller himself, and all the labor union communists blew a gasket and tried to run her out of town and force her to resign. What did they think was going to happen? We had just elected Darbi to the board, and so far, in 2022, she has done a great job. The radical progressive elements that run the school don’t like her, and that is a massive credit to Darbi. She is what people have been looking for for a long time and the more those people hate her, the more the conservative voices of our community love her.   So the ill advice of legal counsel to have less public disclosure in the first place caused many of the problems that there are now. Matt Miller should have been fired in 2020 for violations of his contract. And all these legal bottom feeders have only allowed the school board to dig the hole deeper than they are currently burying themselves in. It sounds like they should have continued to ask me what to do. I certainly wouldn’t have advised them to do what they did on Monday the 10th of October, 2022, where the attorney for Lakota was the only person allowed to give public comments where he motioned to suspend comments by the public until things cooled down. That was a big mistake.

Lakota’s attorney was referring to several lawsuits that have gone against the school by private residents due to public disclosure needs. Lakota has been slow to reveal anything when pressed, especially once they had massive amounts of evidence about the sexual lifestyle of their superintendent Matt Miller, which they should have dealt with well before now. Essentially the lawyer for Lakota was playing games with the public, which was voiced through the mouths of Julie Shaffer and Kelly Casper to refer to the court cases as taking away money from the “children” as if to punish the public for wanting to see the public records, and by punishing them by taking away their right to public comment. News flash on a school board’s ability to take away the public’s right to provide public comment. The lawyer is going to lose that case. No judge in the country will side with Lakota because it’s a clear violation of the First Amendment. I know that progressive superintendents who are so highly honored by Mark Zuckerberg and other big progressives don’t understand that the Bill of Rights is the law of the land in America, and we aren’t going to erase it or “progress” beyond it. (CLICK HERE TO READ THE MARK ZUCKERBUCKS CONNECTION) What’s going to happen is that Lakota will have to rewrite their policy to allow no ambiguity for public comment, and the ability of the public to speak will be restored quickly. People are tired of all these legal games that have been played for a long time and are very expensive to restrict them from the proper management of their district by the public. And now they see what many have been saying for a long time. They voted for Darbi and look poised to vote for more like her in the future. But the school board and the radical leftist elements which have been in charge of the school worked hard to get rid of her. And now that people have come to support her, they are trying to remove the public’s voice, which has only made people more angry. And now that there is so much dirt on the superintendent Matt Miller, that Lakota as a board has worked to cover up, people are righteously angry. 

And this is typical of the kind of people who have been on the Lakota school board for a while; this was going to be the year where they started working toward another levy. You could hear it in many of the meetings so far in 2022. The liberals on the school board had gone out and given the teacher’s union raises when they shouldn’t have and spent themselves into oblivion. And they were counting on Matt Miller as the superintendent to sell it to the public. I mentioned Mark Zuckerberg because Matt Miller has been identified nationally as one of the biggest progressive superintendents in the country, and he is supposed to be at a Mark Zuckerberg event in April of 2023 in San Diago. So using that national profile, Lakota was hoping to win over voters with a new tax increase. But the people putting on that event are the same losers who are trying to destroy our country, so it’s unclear why anybody would think that would be a good idea. And knowing now what we do about Matt Miller’s sex life, which he admits involves fantasies of children, I wonder if that Zuckerberg event is still on the calendar. Well, given that they are all devil-worshiping liberals, they are likely to give Matt Miller more awards for such bad behavior. So I’m sure Miller is still good with the progressive community. But the conservative community of Lakota, not so much.

It was all avoidable, the public pays for the school, and they need to be a part of its management, including having opinions about the kind of employees Lakota has on the payroll. Matt Miller is the one who acted poorly and, once caught, tried to claim that he was a victim of political character assassination. Then when people became angry over that, the board cut public comments as if to punish the public for having an opinion. Then further stated that if people were going to continue to take action against the district legally, they were just stealing money away from the children. No, this is what cover-ups cost and a lack of public disclosure. This is also what it costs when you play politics and try to destroy people whom the public clearly supports. I am very proud of Darbi Boddy for standing tough against all these hostile progressive forces. I don’t want my money going to such people of low character, so Darbi has been representing me very well. I would love to have several more people like her on the board. The next election will have a couple of seats opening up. Trump will be running for a second term, so that the voter turnout will be very high that year. It would be easier than normal to put a few more people who would work better with Darbi on the board and start getting Lakota pointed in the right direction, which will be the next trend in public education where the tax money follows the child, not the zip code. The teacher union model is dead. And it has been expensive with legal gymnastics to attempt to keep it alive on life support. But any school board member not embracing the inevitable is only doing long-term damage to the reputation of Lakota. And that failure is the worst of all.

Rich Hoffman

Click to buy The Gunfighter’s Guide to Business

The Wisconsin Hit List that Mitch McConnell’s Name Was On: How evil spreads in the world

First of all, political hits like the one against Wisconsin judge John Roemer in Wisconsin are more common than they should be. Like election fraud, there is a level of this behavior that we have come to accept. We see this reflected in the Bret Kavanaugh case in Washington D.C. at the Supreme Court level. The threats of assassination, literal or socially, have been a form of judicial control for years. Suppose a judge comes up with an unpopular ruling. In that case, there is the constant fear that some assassin like Douglas Uhde, who killed Judge Roemer in his home tied to a chair with zip ties, before going down into the basement to shoot himself in the head only to die days later from the wound, will knock on our door. Unfortunately, judicial activism has been very common in political tides to persuade them to behave in ways that a criminal class desires. The threat of such actions as occurred with Douglas Uhde is meant to maintain control over their logic. Speaking from a lot of experience, I have known a lot of judges over the years like John Roemer, and I certainly have known a lot of hit people like Douglas Uhde. Most hit people are not slick, bold people like you see in the movies. Instead, they are low-level people with messy hair and messy lives with a personality type that allows them to desire that line of work because they are a little crazy. Stories like this killing are so common it would provoke the question of why this one made national news. After the police found Uhde’s body in the basement, they also found a hit list in his truck at the site with Mitch McConnell’s name and the name of Governor Whitmer in Michigan.

It’s not that a vast evil is in charge of all thoughts and deeds because what happened next was a baked-in imposition similar to the original intent of judicial activism. There happens to be a push by Democrats nationally to ignore inflation numbers and all the other debacles of the Biden administration and to do something on gun control legislation to give the hapless loser some kind of victory going into the midterms. Democrats have convinced ten pathetic Republican senators to sign on to some token gun control legislation after the media has essentially put every shooting on the news that has happened across the nation for the last several weeks to perform the task. The evil at play is baked into the system; it’s not a hidden message from Skeletor or Cobra from those old 80s cartoons like GI Joe, who are orchestrating all this mess. The evil is systematic, and the media knows what to do with it when they see it. Killings like this with the judge normally wouldn’t make news outside their local community. Still, this one had the name of two prominent politicians on it who are sympathetic to progressive causes, so this story was unleashed as a national incident. Reporters taught in liberal institutions guided by liberal financing know what they need to do to keep a job in the industry, and stories like this killing keep them relevant.   So the media picked it up to help the cases of Whitmer in Michigan, who is in a tough challenge for her seat to make her a one-term governor, and to work on Mitch McConnell on gun legislation in the senate. Even if he didn’t put his name down for support of gun control legislation, he wouldn’t stand in the way of it either. After all, his name was just found on a hit list. 

So this is how these stories of hidden menace manipulate our culture at the legal level and why many cry in the night for justice but never get it because the bad guys always seem to be in control. Silently, we accept this kind of injustice and harassment of our legal system, and instead of fighting back, we hide in our homes and hope that people like Douglas Uhde never come to see us. In my experience with these kinds of people, they are quite common, and law enforcement knows about them. They live in the cracks, often have deep criminal backgrounds, and messy lives in every way you can imagine. But they kill people for a living, and judges are careful with these types because they don’t want to end up on a list like the one found in Uhde’s truck. And over time, the more rigid we have become with gun control laws, the more we have chipped away at the Second Amendment, the more empowered people like this hitman have become in our world. And our media and legal system have accepted these terms to make way for progressive politics and consider the actions “collateral damage.” The best way to stay off such lists was to do what the thugs in the world want and not stand up to anything significant. By the nature of the killing of Judge Roemer, who was retired and trying to live his best life, the fact that he was tied to a chair before receiving a gunshot to the chest indicated a payback for a court case or a series of court cases. There was a person who fled the scene and called the police. When the police came, Uhde was still in the house and had no choice but to kill himself or go to jail. 

This is precisely why we have the Second Amendment. If the person who fled the house had stayed and fought off Uhde, we would have a different story. If Judge Roemer had been armed himself and had shot Uhde long before he was tied to a chair, we would likely be short one hitman in the world, which nobody would bat an eye at. Many people would have lived happily ever after. But evil in the world doesn’t want us to be happy or to feel secure. So they want to chip away at our right to defend ourselves with gun control legislation and use every violent occurrence to perpetuate our fears so that we are easier to control. To make us all into potential victims. That is precisely what the judicial branch has come to accept, even at the level of the Supreme Court. When deciding a case, they have to think about whether or not they might be killed for making it. So is a decision worth dying for? Is Roe v. Wade worth dying for because Chuck Schumer, who just pushed those 10 Republicans into joining him for gun control legislation to make Biden look good, also inspired violence toward the Supreme Court judges, which one lonely 26-year-old kid was just trying to kill Kavanaugh. He turned himself in before making the killing. But the implication was enough to get everyone’s attention, which was the reason for the threat. And sometimes, to back up a threat, sometimes the hit must occur. It certainly got Mitch McConnell’s attention.

Everyone talks about living in a “civil society.” Yet, we have an entire political system that accepts acts of violence and the maniacal lives of people like Douglas Uhde because it helps evil gain power in the world. That is how evil grows; we accept it in small bits at a time. Killers like Uhde exist. After all, they help corrupt politicians like Chuck Schumer and Gretchen Whitmer grow in power because they terrify the people downstream, especially local judicial judges like the poor Wisconsin Juneau County Circuit Court retiree. And ultimately, that’s why they want to disarm us all so that we might be tied to a chair and killed for not ruling in the ways evil desires. And that we would attack our means of defending ourselves, making it easier for evil to spread in the world because we have no other means of dealing with it but to yield to it and hope that a killer like Douglas Uhde never knocks on our door.

Rich Hoffman

Click to buy The Gunfighter’s Guide to Business

America’s Book on Strategy: Amazon is practically giving away ‘The Gunfighter’s Guide to Business,’ and that’s fine with me

One type of book I really enjoy is strategy books by different cultures to see how they view warfare. That is particularly the case with Unrestrictive Warfare written by the original People’s Liberation Army Documents. These days, around the world, because everyone wants to understand how China fights battles, that is the book everyone is paying attention to. But what continues to happen is that the United States is underrepresented in books about strategy, which has always disappointed me. Because America has had the best economy. We have had the best culture. We have the best military. We have had the best, best, and the best at everything, and because of the woke ways of the world, especially coming out of the jealous Desecrators of Davos types, we aren’t supposed to flaunt that trait. So, there hasn’t been much representation on the stage of strategy books representing American ideas instead of other cultures worldwide. I wasn’t happy with that. Because I read many books, I found that nobody was writing the type of book that America needed these days. They will read Unrestrictive Warfare, which the Chinese wrote in the late 1990s, and find it interesting but not very substantive. But it looked purposeful that America wasn’t publishing strategy guides on beating down the kind of forces we see attempting to destroy America today. There are plenty of self-help books out there and lots of books on business that are intended to help people become better at their jobs and better in their lives. But they all have a yielding to the current order of things as their primary theme. Yet, America deserves better, so I wrote The Gunfighter’s Guide to Business for that exact reason. It’s different, it works, and I am very happy that I did write it when I did because many people, especially influencers, have used it to make their lives better. And that has been good, especially with the timing of things that have come undone in the world since I wrote the book.

Amazon is selling the book currently for $7.60, and I don’t mind telling everyone that. I’m all for it if you can get the book for a much lower price. I didn’t write the book to make a lot of money, just as I don’t write for profit on this blog site. I do these things because they are the right things to do in the world, and I want people to be successful for personal reasons. I am quite aware that Amazon is not crazy about carrying The Gunfighter’s Guide to Business. Many people have picked up the book, yet no reviews are shown. And they have continued to drive the pricing down to cover their costs but to deny my publisher a piece of the pie. The Gunfighter’s Guide to Business was originally $16.93 when it first came out in August of 2021, so the pricing strategy from a very progressive publisher is obviously intended to discourage the publication of these kinds of books. But like most things we see these days, progressive politics has sought to control us through financial motivations. That’s how they control us in our jobs, that is how they are trying to trick the world into accepting progressive politics in our investments, and it’s how they control us from yard to yard in our homes. People seldom ever do things for the right reasons because they are always concerned about taking care of their financial necessities. So in that way, many of the attackers, including Amazon, try to steer us all through finance to get us to walk through the mouse maze to get the cheese they have hidden, to control what we do and think from a fundamental position of staying alive. It’s a malicious game, but I live my life in a way that affords me to think bigger than that. So I am encouraging people to take the price reduction just to get the book. If people continue to buy the book, as many people have and enjoy it, I’m happy. 

The profit for me isn’t my take from an Amazon sale, which isn’t anything at all at the prices they are selling it. I want America to survive and for many of our companies to make it through this obvious mode of attack that is much clearer in 2022 than it was even in 2019 when businesspeople who knew I was writing The Gunfighter’s Guide to Business were apocalyptic about my motivations. The woke culture was already taking hold of most company leadership at that time, and my thoughts on how to deal with it were certainly not conducive to the Klaus Schwabs of the world and what they wanted to do. My goal was to destroy woke culture without destroying the companies they were taking over by isolating the true value of our lives and the work we do in the framework of American Exceptionalism and daring those who might argue the fact to take their shots and be shot down in a dusty street metaphorically in the process. I couldn’t at that time count on all my fingers and toes how many times some enemy in the business world had tried to cancel culture me out of existence. I have spent over 30 years in business dealing with every kind of betrayal that human beings can do to each other. Over time, it is evident that most of that was a strategy being used against the United States to destroy it from within. So when I wrote The Gunfighter’s Guide to Business, I had read all the excellent strategy guides that there were in the world. Still, I wanted to write one for Americans who were being attacked by jealous globalists trying to trojan horse our culture for the looting of their intentions in the light of day and hoping to get away with it. Many of those critics who expressed their disdain for what I was doing in 2019 understand in 2022 why I wrote the book. Hindsight has certainly provided them with more rational vision; let’s just put it that way.

Ideas are the best kinds of weapons, especially in war, and without question, America has been at war for many centuries now. It’s a war that hasn’t been well defined and was concealed with politeness. But as I saw all the time, we must always judge people based on what they do, not what they say. The Gunfighter’s Guide to Business will help any reader understand how to see behind that politeness to the true intentions of the many villains who are trying to destroy America through our businesses these days, under the progressive attacks of the Biden administration and a world running him who still want revenge for the Revolutionary War. If we’re going to save ourselves and our excellent economy, we need a strategy that sees the enemy and calls to name them when the rest of the culture tries to hide the name so that people don’t see what they are up to. It has been very rewarding to write The Gunfighter’s Guide to Business and help the people it has already helped, primarily influencers who are in positions to do great things on the battlefield of ideas. In that way, I have accomplished my goals. But there’s more to do, and for those interested, Amazon is practically giving the book away. They might think in their progressive minds, just like Twitter, that denying profit on the book is the goal and that it might discourage me from doing these kinds of activities.

But contrary to their progressive logic, I want the book to be in as many hands as possible. And if I could give them away on a street corner for free, I certainly would. More people with knowledge of fighting this modern war is far better than a big check. Saving our country and our way of life is far more critical, and for me, that has always been the case.

Rich Hoffman

Click to buy The Gunfighter’s Guide to Business

The Watergate of Butler County: When politicians try to get rid of other politicians by abusing the law

There have been many problems with the Roger Reynolds case in Butler County, Ohio since Fox 19 did a story during the 2021 election season featuring several prominent Republicans in a corruption scandal. One of which was a guy I have known for a long time to be an excellent auditor for the county in Roger Reynolds. Reviewing some of the details of the case, I considered it a simple land dispute among long-time neighbors. Reynolds has lived in Butler County much of his life, and sometimes, relationships like Thanksgiving dinners can get wobbly. And when you have family involved and emotions, and you are trying to be a public servant still, sometimes the gray areas can blend in the lines a bit. But as I said, when I think of Roger Reynolds, I think of high quality, competent public service, the best that government can offer. I have always been and continue to be very proud to have Roger Reynolds as the auditor for my county. I am proud of how the public officials generally conduct themselves in Butler County. I understand everyone doesn’t get along all the time, but for government, I think the public officials in Butler County are some of the best in the country, so I took exception to the hit piece by Fox 19 in Cincinnati. And how that real estate case ended up with charges from a grand jury of three felony indictments and two misdemeanors related to corruption, which could lead to 7 years in jail, was baffling. That is until I read a fantastic book by Geoff Shepard about Watergate called The Nixon Conspiracy

We all know Watergate, the breaking in of the DNC headquarters by G. Gordan Liddy and others on behalf of President Nixon to do opposition research. As it turned out, Nixon was innocent of the whole thing. In documents released in 2018 finally by Geoff Shepard, who worked on the case for 50 years trying to defend President Nixon from the embarrassment pushed upon him, we have learned that the prosecution didn’t like Nixon. They conspired with the law to get rid of him. Nixon never knew what the prosecution had given by way of a “road map” to the Grand Jury. And that forced him to react in all kinds of ways that looked guilty, leading the court of public opinion to put so much pressure on Nixon that he just resigned for the country’s own good. And after getting to know the situation involved in this Roger Reynolds case, that is precisely what has been going on against him. The law has been abused by many political rivals, the mushy Republicans who just don’t like Roger for several reasons, which I’ll get into. But they have taken the complaint of someone and blown it out of proportion to fulfill a politically motivated manipulation of the law and gross abuse of power that really is unforgivable. How do I know? Well, I know the players on all sides. I generally like them all. I view the situation more like a human resource problem than a legal one. But the abuse of power and manipulation of the legal system to be weaponized is another matter. This one goes all the way up to the Attorney General of Ohio, David Yost. The pressure campaign coming out of Yost’s office was essentially the same applied to Nixon. 

I wouldn’t have let myself think any of that was possible until I found out about the Grand Jury submission by the prosecutors in the Nixon case that was completely fabricated. We all would hope that journalism would have figured all that out a long time ago. It shouldn’t have taken 50 years to figure it all out. But it makes you wonder how often that kind of thing goes on, especially by those who knew they got away with destroying a president. They tried it again with President Trump. And apparently, that tactic is used all over the United States by politically motivated prosecutors and law enforcement that think it’s their right to override the voters’ opinion by destroying the lives of the politicians they elect, just because they don’t like them. In Roger’s case, he’s really good at his job, which certainly makes politicians who don’t want to work that hard to be upset. Roger is a total disclosure guy who opens his books to show all how he spends money. And many don’t want to open their books up in such a way.

Additionally, politics can be friendly. Everyone shakes hands at the picnics. They hire each other’s family members out of kindness. That is until Covid comes along and re-wrote the attendance rules. Roger’s office let go some of those family members because they stopped showing up for work, and of course, that upset other elected officeholders who decided that they’d get Roger back. Now to me, that’s an easy problem to solve. People can shake hands and smooth things out. But things get out of control when they take the law into their own hands to try to destroy people’s lives out of pure meanness. Clearly, David Yost and his advocates wanted to force Roger Reynolds out of office just as Nixon had been pushed. Roger has done the right thing and stayed on the job to fight this out. And this past week, the Supreme Court supported him.

At the heart of these accusations of corruption is an audiotape, which I have included here. On it, Roger supposedly asked for a 200K consulting fee to help navigate the developers through this real estate endeavor. I’ve listened to that recording many times, and I only hear a very astute professional talking business with businesspeople. Now for some career politicians who want to destroy the life of a guy who is a pain in their neck, I think they heard what they wanted to hear. When you read the paper trail of the case against Roger Reynolds, it becomes quite clear that there are a lot of “feelings” articulated in the accusations. This is what courts are for, and without all the political tampering that has been injected into this case, resolutions would smooth out on their own. But what has happened is that the case was taken over by political activism in how rival employees try to sabotage each other in the workplace. And it is not reflective of the Butler County Republican Party. Instead, the pressure of an outstanding elected representative in Roger Reynolds has challenged many who aren’t so good and don’t like it and have plotted his demise. And that’s not how things are supposed to work in politics. Aside from the pending case, which is Roger’s business with the other parties involved, he is also up for reelection, making this recording all the more critical. I’ll be voting for Roger Reynolds again. I think he has done a fantastic job. I like his rival in this election, Bruce Jones. I have a lot of good history with Bruce. But on this election, the guy on the recording included here is the kind of guy I want doing the business of auditing in Butler County. And if he makes other politicians mad with the pressure of his greatness, then that’s all the better and a job very well done.

Rich Hoffman

Click to buy The Gunfighter’s Guide to Business

Pioneers of Promotion: How the press became so liberal and the need to undo it

Pioneers of Promotion and the Modern Media

I’m a little old to be saying things like, “something changed my life.” Instead, it’s more like I’ve been looking for my car keys all my life, and I finally found them in the least expected place.  And you could probably tell after finishing up another great book called Pioneers of Promotion that I really enjoyed reading that fantastic book.  It’s another one that I picked up at the Buffalo Bill Center of the West in Cody, Wyoming, this past summer, and it turned out to be a real treasure.  When I first found the book, I held it in my hand for a long time, considering whether or not it would be of any use to our modern times or if it would be just a fun history lesson.  As it turned out, it was the skeleton key I had been looking for to many of our modern problems, the evil we were all witnessing turned on its head in such destructive ways.  The book is about press agents Toby Hamilton for Barnum & Baily Circus, Moses P. Handy for the World’s Columbian Exposition in Chicago, and John Burke for the Buffalo Bill Wild West show essentially all who wrote the rules for modern marketing, which hasn’t changed at all over the last hundred years.  It was strangely relevant to me as the first professional career I wanted to do growing up was as a film director.  So I have some detailed experience with the inner workings of the media, which I have used for the current freedom movement that was a tough decision for me over a decade ago.  I had many connections forming in Hollywood; I knew agents on Wilshire Blvd, but I had to become someone else to play that game, and I grew to resent those forces.  Now I understand how those forces were put in place and what they are protecting to this very day.  To say it was a fabulous book by Joe Dobbow would be a magnificent understatement. 

Even more relevant is that over those years where decisions had to be made, did I want to form my life around the unsaid rules of a career, or did I want to use my natural talents to fight for justice?  My involvement in wild west shows that impersonated micro versions of Buffalo Bill’s Wild West were central to my life.  For a few decades now, I often talk about my reset weekend at the Annie Oakley Western Showcase in Greenville, Ohio, where I participate in the event directly inspired by Buffalo Bill.  I have a personal friend who looks so much like Buffalo Bill Cody that they hire him each year to be their event mascot.  And I got involved in this group because one of my favorite movies was Bronco Billy by Clint Eastwood growing up.  I have been thinking about these themes for a very long time.  This lost America was at the heart of the themes I was always in love with.  I saw more of it than most because I had traditional farmer grandparents and parents who exposed me to these dying elements as a kid. But it always left me a little bit thirsty and never quite satisfied.  When I became an adult, I latched onto these old western images for clarity into a time when America was great, was the envy of the world, and was growing into an economic threat to the various aristocracies that had been jealously guarding their power in whatever little groups they resided in.  I have always loved the idea of a Buffalo Bill America, but I didn’t understand why or how relevant it could and would be for me later in life.  It’s just something I knew and, to this day, is at the core of everything I do, more than ever. 

Life moves fast, and I had been out to Hollywood pursuing that career when justice called.  I learned the games and how to play them, but ultimately it came down to me something the Ned Buntline used to say about authenticity, which I’ll talk about later.  But I didn’t want to be one more phony out there just creating images for a commercial industry.  I didn’t just want to be in a show.  I wanted to be the real deal, almost in reverse of how Buffalo Bill came to be, or the promotors who brought pulp fiction to the preservation of the Wild West, which has preserved in so many ways our modern understanding of America and prevented its complete destruction from the various elements of the world who absolutely hate it because they didn’t think of it first.  So going down that path didn’t allow me to travel the west as I had wanted and explore the things that interested me most.  It took me many years to block off the kind of time I did in 2021 to discover everything that was always right under my nose.  Looking back on this year, it was just a bit of a miracle that I was able to spend a day at the Buffalo Bill Center of the West for a day with most of my entire family, grandkids included.  We went to that region in our RV to explore Yellowstone, which we did.  But going to the rodeo there in Cody, Wyoming, then the Center of the West turned out to be like finding those car keys that I had always been looking for.  And it wasn’t just the museum, which was fantastic, but it’s the books I bought from there which were so unique and specific to problems I was always wondering about.  Pioneers of Promotion turned out to be everything I was looking for when we set out west to retouch ourselves with America after the 2020 election disappointments and get a firm understanding of what America was.

The modern villains essentially hated the Buffalo Bill Wild West. They turned the tables on what Burke, Hamilton, and Handy had done to launch the contemporary press agent concept to the world, which is at the center of all commercial enterprise to this very day, including website development.  There was a line from Pioneers of Promotion that John Burke said to critics of the Buffalo Bill Wild West show that I found tremendously appealing and relevant to my own view of the world when he lashed out, “Damn it all!  What we are doing is educating you, people!  I am not afraid to say, sir, that the Wild West symposium of equestrian ability has done more for this country than the Declaration of Independence, the Constitution of the United States, or the life of General George Washington.  Its mission is to teach manhood and common sense.  We are not traveling to make money, sir, but only to do good.”  Those who wanted to destroy America copied the methods of these pioneers of promotion and sought to do the opposite.  To uneducate America into a conquered condition, and it’s there that we must focus on undoing the mess.  And that started with Trump, a P.T. Barnum type himself who had served as a platform to return to these American ways of thinking.  Burke and his friends from that period of the late 1800s knew what they were doing.  It was attractive to me all my life, and now it’s quite clear what the weapons have been to undo America through the same method.  And the intentions toward our own demise that much clearer.  It’s one thing always to know it, but it’s quite nice to have it all summed up in a moment of revelation that solidifies thought and inspires action in ways that just weren’t possible before knowing something firsthand. 

Rich Hoffman

Click to buy The Gunfighter’s Guide to Business